Finnerly

Posts that arrive nearly finished. Your approval finishes them. Social media posts written in your brand's voice, planned on a calendar, and never published until you say so.

Now in pilot Ask About Access

Your Brand, On Schedule

Finnerly drafts the posts. You stay in control of what goes out.

Learns Your Brand

A short onboarding questionnaire captures your tone, audience, and the things you never want said, so every draft sounds like you.

Planned Calendar

Posts are scheduled on a content calendar with a mix of post types, so your feed stays consistent without daily effort.

Nothing Posts Without You

At least 24 hours before each post goes live, you get an email with a private review link. Approve it, ask for changes, skip it, or move it to another day. The link works until the post time.

How Finnerly Works

1

Set Up Your Brand

Answer questions about your business, voice, and audience, and connect your Instagram business account.

2

Review by Email

Ahead of each scheduled post, we email you the caption and image to review. One link, one decision.

3

Approved Posts Publish

Only posts you approve are published to Instagram, at the time on your calendar.

The Whole Flow

What you do, what Finnerly does, and where Instagram comes in. Your approval is the only path to a published post.

You (business owner)FinnerlyInstagramSET UP ONCEEVERY SCHEDULED POSTAccount + brand set upby the Finnerly team (pilot)Answer brand questionstone, audience, what to avoidConnect Instagrambusiness account loginAccess verifiedaccount can be posted toBrand goes livecalendar of dated post slotsonboardinggrants publishing accessverifiedPost slot comes duepicked up automaticallyDraft caption + imagebrand voice, within budgetreview email, 24 h+ aheadOpen the review linkprivate, works until post timeDecideRequest changesOld link stops workingat once, before the redraftnew version + emailRescheduleApproveApprovedqueued for its time slotPublished to Instagramat the scheduled timeSkip, or no replyNothing is publishedthe link expires at post time

Dashed lines return to an earlier step. On a small screen, scroll the diagram sideways.

About Our Emails

Finnerly sends only transactional email to the account owner.

What We Send

A review request for each scheduled post, at least 24 hours ahead, and notices about your own account. We do not send marketing or promotional email.

Who Receives It

Only the email address you registered for your Finnerly account. We never email your followers or customers.

Turning Emails Off

Email helpnow@pivotallift.com and we will stop review emails for your account. Posts that are not approved are never published.

Support & Privacy

Finnerly is in a limited pilot. Questions about access, your account, or your data are welcome.